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51

dental hygiene

Worth a look

Shows low returns (0.9%), but soft demand (-13.6% this quarter) keeps it on the watch list.

Market size 37Growth 18Conversion 32Competition 44Returns 95Price range 74Avg price 91Brand share 76Review moat 19Quality gap 67

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great$21.23

avg listing price — sweet spot $15–$100

Brand share

Great59%

top-5 brand share — no brand owns this niche

Price range

Good$5.06–$42.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$184K

$184K/yr · 340K searches

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Review moat

Bad14,974.95

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-13.6%

90-day search growth — must beat 0% to launch

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