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custom tags
Skip itA small market ($104K/yr) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Good$14.82avg listing price — sweet spot $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Price range
Good$2.45–$37.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,210.76avg incumbent reviews — the moat a new listing must climb
Brand share
Good72%top-5 brand share — brands hold most of the demand
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+4.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$104K$104K/yr · 270K searches