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53

cough medicine for adults

Worth a look

Shows low returns (0.1%), but soft demand (-31.4% this quarter) keeps it on the watch list.

Market size 99Growth 9Conversion 96Competition 44Returns 100Price range 61Avg price 65Brand share 12Review moat 27Quality gap 20

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Market size

Incredible$7.1M

$7.1M/yr · 3.7M searches

Conversion

Incredible13.9%

search→purchase rate — share of searches ending in a sale

Avg price

Good$13.75

avg listing price — sweet spot $15–$100

Price range

Good$4.47–$31.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay3,754.16

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad95%

top-5 brand share — brand-locked demand

Growth

Bad-31.4%

90-day search growth — must beat 0% to launch

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