53
condoms
Worth a lookShows a $16.0M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size
Incredible$16.0M$16.0M/yr · 9.6M searches
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.43avg listing price — sweet spot $15–$100
Price range
Good$7.16–$32.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+1.9%90-day search growth — must beat 0% to launch
Competition
Bad76%top-5 click share — a locked-up shelf
Review moat
Bad23,489.36avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand