49
comfrey oil
Skip itSoft demand (-17.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Great$22.17avg listing price — sweet spot $15–$100
Price range
Great$10.02–$49.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Review moat
Good857.21avg incumbent reviews — the moat a new listing must climb
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$102K$102K/yr · 70K searches
Competition
Bad71%top-5 click share — a locked-up shelf
Growth
Bad-17.6%90-day search growth — must beat 0% to launch