43
cold prevention and immune support
Skip itSoft demand (-42.1% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.7%search→purchase rate — share of searches ending in a sale
Avg price
Great$52.89avg listing price — sweet spot $15–$100
Market size
Good$565K$565K/yr · 91K searches
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad16,958.9avg incumbent reviews — the moat a new listing must climb
Brand share
Bad93%top-5 brand share — brand-locked demand
Price range
Bad$4.83–$852.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-42.1%90-day search growth — must beat 0% to launch
Signals High Price