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clear mouthwash
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible16.6%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad8,448.5avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$7.06avg listing price — sweet spot $15–$100
Market size
Bad$47K$47K/yr · 40K searches
Growth
Bad-25.4%90-day search growth — must beat 0% to launch
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$4.91–$9.12cheapest to priciest tracked listing — scored on the share inside $15–$100