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citronella diffuser
Worth a lookShows demand growing +245.7% this quarter, but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.
Growth
Incredible+245.7%90-day search growth — must beat 0% to launch
Avg price
Great$22.74avg listing price — sweet spot $15–$100
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Returns
Great1.8%return rate — above 5% kills the launch gate
Price range
Great$9.78–$35.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,625.18avg incumbent reviews — the moat a new listing must climb
Market size
Bad$80K$80K/yr · 37K searches
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad96%top-5 brand share — brand-locked demand
Signals Trending