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charcoal floss
Skip itBrand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible17.0%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.90avg listing price — sweet spot $15–$100
Price range
Good$3.31–$30.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,589.29avg incumbent reviews — the moat a new listing must climb
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Growth
Okay+6.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$116K$116K/yr · 53K searches
Brand share
Bad94%top-5 brand share — brand-locked demand