49
cast sock
Skip itSoft demand (-32.3% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Good619.93avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Avg price
Good$14.32avg listing price — sweet spot $15–$100
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Price range
Good$7.08–$23.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.1%return rate — above 5% kills the launch gate
Market size
Bad$98K$98K/yr · 160K searches
Growth
Bad-32.3%90-day search growth — must beat 0% to launch