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cashmere wash detergent
Skip itSoft demand (-46.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great$19.93avg listing price — sweet spot $15–$100
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Price range
Good$9.85–$28.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,865.6avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad93%top-5 brand share — brand-locked demand
Competition
Bad82%top-5 click share — a locked-up shelf
Market size
Bad$29K$29K/yr · 19K searches
Growth
Bad-46.0%90-day search growth — must beat 0% to launch