42
capybara warmies
Skip itSoft demand (-32.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$26.08avg listing price — sweet spot $15–$100
Price range
Incredible$15.20–$42.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great398.08avg incumbent reviews — the moat a new listing must climb
Returns
Good2.4%return rate — above 5% kills the launch gate
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$48K$48K/yr · 55K searches
Growth
Bad-32.8%90-day search growth — must beat 0% to launch
Signals Low Review Barrier