51
canvas waterproofing spray
Worth a lookShows low returns (0.1%), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible$29.76avg listing price — sweet spot $15–$100
Price range
Great$9.22–$77.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Growth
Good+40.5%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Review moat
Bad8,958.84avg incumbent reviews — the moat a new listing must climb
Market size
Bad$48K$48K/yr · 18K searches
Brand share
Bad96%top-5 brand share — brand-locked demand