51
calm packets
Worth a lookShows low returns (0.0%), but soft demand (-10.7% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$25.52avg listing price — sweet spot $15–$100
Price range
Great$11.16–$41.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Market size
Okay$174K$174K/yr · 101K searches
Review moat
Okay3,334.89avg incumbent reviews — the moat a new listing must climb
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Growth
Bad-10.7%90-day search growth — must beat 0% to launch