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bug repellent stick
Worth a lookShows demand growing +246.1% this quarter, but a small market ($38K/yr) keeps it on the watch list.
Growth
Incredible+246.1%90-day search growth — must beat 0% to launch
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay$11.44avg listing price — sweet spot $15–$100
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Price range
Okay$4.03–$20.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad6,248.26avg incumbent reviews — the moat a new listing must climb
Market size
Bad$38K$38K/yr · 50K searches
Signals Trending