38
bug costume
Skip itA small market ($26K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$24.23avg listing price — sweet spot $15–$100
Price range
Great$8.59–$41.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+43.4%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,316.27avg incumbent reviews — the moat a new listing must climb
Returns
Good2.8%return rate — above 5% kills the launch gate
Competition
Bad78%top-5 click share — a locked-up shelf
Brand share
Bad94%top-5 brand share — brand-locked demand
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$26K$26K/yr · 202K searches