48
brownie batter protein powder
Skip itA concentrated shelf (top 5 take 82% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$41.76avg listing price — sweet spot $15–$100
Price range
Incredible$19.78–$62.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+15.4%90-day search growth — must beat 0% to launch
Review moat
Okay2,194.17avg incumbent reviews — the moat a new listing must climb
Market size
Okay$115K$115K/yr · 77K searches
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad82%top-5 click share — a locked-up shelf