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54

brown sugar protein powder

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.

Market size 77Growth 22Conversion 52Competition 59Returns 100Price range 71Avg price 91Brand share 9Review moat 29Quality gap 47

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great$56.75

avg listing price — sweet spot $15–$100

Market size

Great$974K

$974K/yr · 404K searches

Price range

Good$27.28–$129.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Conversion

Good4.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,642.32

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-5.5%

90-day search growth — must beat 0% to launch

Brand share

Bad96%

top-5 brand share — brand-locked demand

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