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brass cleaner
Worth a lookShows searches that convert (16.2% search→purchase), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.
Conversion
Incredible16.2%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Good$14.78avg listing price — sweet spot $15–$100
Price range
Good$4.97–$38.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$713K$713K/yr · 298K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+8.3%90-day search growth — must beat 0% to launch
Review moat
Bad7,100.67avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Brand share
Bad96%top-5 brand share — brand-locked demand