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50

blue tansy

Worth a look

Shows a sweet-spot price point ($27.35 avg), but soft demand (-3.6% this quarter) keeps it on the watch list.

Market size 26Growth 23Conversion 55Competition 38Returns 93Price range 88Avg price 95Brand share 56Review moat 68Quality gap 37

Avg price

Incredible$27.35

avg listing price — sweet spot $15–$100

Returns

Great1.1%

return rate — above 5% kills the launch gate

Price range

Great$9.05–$79.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good782.57

avg incumbent reviews — the moat a new listing must climb

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Conversion

Good4.6%

search→purchase rate — share of searches ending in a sale

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$106K

$106K/yr · 84K searches

Growth

Bad-3.6%

90-day search growth — must beat 0% to launch

Search terms