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black cohosh
Launch itA $1.4M/yr market growing +3.5% this quarter with returns at 0.0% — clears our launch bar.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Market size
Great$1.4M$1.4M/yr · 818K searches
Avg price
Great$18.62avg listing price — sweet spot $15–$100
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Price range
Great$7.15–$51.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+3.5%90-day search growth — must beat 0% to launch
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,040.84avg incumbent reviews — the moat a new listing must climb