50
bitter melon
Worth a lookShows low returns (0.0%), but soft demand (-18.2% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great8.6%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.04avg listing price — sweet spot $15–$100
Price range
Good$8.79–$30.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$572K$572K/yr · 392K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,742.5avg incumbent reviews — the moat a new listing must climb
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Competition
Bad78%top-5 click share — a locked-up shelf
Growth
Bad-18.2%90-day search growth — must beat 0% to launch