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basket stuffer
Skip itSoft demand (-90.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Brand share
Good65%top-5 brand share — brands hold most of the demand
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,773.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.28avg listing price — sweet spot $15–$100
Market size
Bad$20K$20K/yr · 49K searches
Growth
Bad-90.7%90-day search growth — must beat 0% to launch
Price range
Bad$3.72–$13.88cheapest to priciest tracked listing — scored on the share inside $15–$100