50
back scratcher for kids
Worth a lookShows low returns (0.8%), but a small market ($70K/yr) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Okay+19.1%90-day search growth — must beat 0% to launch
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Price range
Okay$3.38–$24.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$8.44avg listing price — sweet spot $15–$100
Review moat
Bad9,185.84avg incumbent reviews — the moat a new listing must climb
Market size
Bad$70K$70K/yr · 89K searches