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bacitracin antibiotic ointment
Skip itPrices mostly outside the sweet spot ($4.40–$14.04) — this niche doesn't clear our bar today.
Conversion
Incredible23.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Market size
Great$1.4M$1.4M/yr · 809K searches
Growth
Okay+8.2%90-day search growth — must beat 0% to launch
Review moat
Bad6,530.57avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$7.39avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
Bad91%top-5 click share — a locked-up shelf
Price range
Bad$4.40–$14.04cheapest to priciest tracked listing — scored on the share inside $15–$100