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b12 gummies for adults
Skip itBrand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible17.4%search→purchase rate — share of searches ending in a sale
Market size
Great$1.3M$1.3M/yr · 650K searches
Avg price
Okay$11.62avg listing price — sweet spot $15–$100
Growth
Okay+3.7%90-day search growth — must beat 0% to launch
Price range
Okay$5.70–$18.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad9,925.08avg incumbent reviews — the moat a new listing must climb
Competition
Bad77%top-5 click share — a locked-up shelf
Brand share
Bad94%top-5 brand share — brand-locked demand