48
b12 250 mcg
Skip itA small market ($67K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.4%search→purchase rate — share of searches ending in a sale
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Price range
Okay$5.33–$23.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.87avg listing price — sweet spot $15–$100
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Growth
Okay+8.6%90-day search growth — must beat 0% to launch
Review moat
Okay3,386avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$67K$67K/yr · 50K searches
Signals Low Review Barrier