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b12 2000 mcg

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Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Market size 28Growth 39Conversion 97Competition 14Returns 100Price range 53Avg price 50Brand share 13Review moat 21Quality gap 18

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible14.8%

search→purchase rate — share of searches ending in a sale

Price range

Good$7.10–$23.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.05

avg listing price — sweet spot $15–$100

Growth

Okay+11.5%

90-day search growth — must beat 0% to launch

Market size

Okay$118K

$118K/yr · 66K searches

Review moat

Bad10,558.5

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad83%

top-5 click share — a locked-up shelf

Brand share

Bad95%

top-5 brand share — brand-locked demand

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