43
anxiety pen
Skip itA small market ($4K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Price range
Great$7.22–$48.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.16avg listing price — sweet spot $15–$100
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Review moat
Okay1,679.43avg incumbent reviews — the moat a new listing must climb
Growth
Okay+6.2%90-day search growth — must beat 0% to launch
Competition
Bad75%top-5 click share — a locked-up shelf
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$4K$4K/yr · 126K searches