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54

antifungal cream

Worth a look

Shows low returns (0.0%), but a concentrated shelf (top 5 take 85% of clicks) keeps it on the watch list.

Market size 99Growth 27Conversion 98Competition 13Returns 100Price range 53Avg price 56Brand share 25Review moat 21Quality gap 38

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Market size

Incredible$7.1M

$7.1M/yr · 3.2M searches

Conversion

Incredible17.3%

search→purchase rate — share of searches ending in a sale

Avg price

Good$12.75

avg listing price — sweet spot $15–$100

Price range

Good$4.64–$26.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+1.9%

90-day search growth — must beat 0% to launch

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Review moat

Bad10,819.22

avg incumbent reviews — the moat a new listing must climb

Competition

Bad85%

top-5 click share — a locked-up shelf

Products