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52

aluminum foil

Worth a look

Shows a $17.4M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 100Growth 38Conversion 100Competition 20Returns 99Price range 67Avg price 51Brand share 0Review moat 22Quality gap 17

Market size

Incredible$17.4M

$17.4M/yr · 6.5M searches

Conversion

Incredible22.3%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Price range

Good$3.34–$38.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.10

avg listing price — sweet spot $15–$100

Growth

Okay+10.2%

90-day search growth — must beat 0% to launch

Review moat

Bad10,414.88

avg incumbent reviews — the moat a new listing must climb

Competition

Bad76%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad100%

top-5 brand share — brand-locked demand

Reviews