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aloe wipes
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible12.7%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$25.49avg listing price — sweet spot $15–$100
Price range
Great$4.57–$51.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$557K$557K/yr · 172K searches
Growth
Okay+3.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad77%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Review moat
Bad51,886.17avg incumbent reviews — the moat a new listing must climb