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adult multivitamin gummy
Skip itBrand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Price range
Good$7.40–$24.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.18avg listing price — sweet spot $15–$100
Growth
Okay+11.2%90-day search growth — must beat 0% to launch
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Okay$150K$150K/yr · 195K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad12,481.35avg incumbent reviews — the moat a new listing must climb
Brand share
Bad93%top-5 brand share — brand-locked demand