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55

32 oz plastic containers with lids

Worth a look

Shows low returns (1.0%), but soft demand (-15.2% this quarter) keeps it on the watch list.

Market size 80Growth 17Conversion 80Competition 26Returns 95Price range 86Avg price 95Brand share 56Review moat 44Quality gap 22

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$26.67

avg listing price — sweet spot $15–$100

Price range

Great$9.56–$60.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great$1.1M

$1.1M/yr · 504K searches

Conversion

Great8.3%

search→purchase rate — share of searches ending in a sale

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,145.54

avg incumbent reviews — the moat a new listing must climb

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-15.2%

90-day search growth — must beat 0% to launch

Search terms