38
wd easystore
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Avg price
Good$131.52avg listing price — sweet spot $15–$100
Market size
Good$512K$512K/yr · 78K searches
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Returns
Good2.9%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+6.4%90-day search growth — must beat 0% to launch
Competition
Bad72%top-5 click share — a locked-up shelf
Price range
Bad$10.13–$361.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad99%top-5 brand share — brand-locked demand
Review moat
Bad42,659.67avg incumbent reviews — the moat a new listing must climb
Signals High Price