Skip to content
50

ups

Worth a look

Shows a $24.9M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 100Growth 26Conversion 48Competition 44Returns 85Price range 23Avg price 66Brand share 0Review moat 22Quality gap 55

Market size

Incredible$24.9M

$24.9M/yr · 5.1M searches

Returns

Great1.5%

return rate — above 5% kills the launch gate

Avg price

Good$127.27

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.9%

search→purchase rate — share of searches ending in a sale

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+1.1%

90-day search growth — must beat 0% to launch

Price range

Bad$48.22–$270.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad8,746.56

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand

Products