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uk travel plug adapter
Worth a lookShows searches that convert (15.1% search→purchase), but brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list.
Conversion
Incredible15.1%search→purchase rate — share of searches ending in a sale
Market size
Incredible$2.5M$2.5M/yr · 990K searches
Avg price
Great$17.04avg listing price — sweet spot $15–$100
Price range
Good$8.85–$27.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+39.1%90-day search growth — must beat 0% to launch
Returns
Okay3.0%return rate — above 5% kills the launch gate
Review moat
Okay2,808.75avg incumbent reviews — the moat a new listing must climb
Competition
Bad74%top-5 click share — a locked-up shelf
Brand share
Bad93%top-5 brand share — brand-locked demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality