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64

surge protector power strip 20 ft cord

Worth a look

Shows a sweet-spot price point ($24.28 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 51Growth 41Conversion 86Competition 86Returns 86Price range 89Avg price 95Brand share 81Review moat 23Quality gap 16

Avg price

Incredible$24.28

avg listing price — sweet spot $15–$100

Price range

Great$12.56–$44.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great9.7%

search→purchase rate — share of searches ending in a sale

Competition

Great29%

top-5 click share — an open shelf

Returns

Great1.4%

return rate — above 6% kills the launch gate

Brand share

Great54%

top-5 brand share — no brand owns this niche

Market size

Good$296K

$296K/yr · 126K searches

Growth

Okay+12.8%

90-day search growth — must beat 0% to launch

Review moat

Bad7,222.98

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality