43
standard horizon hx210
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Growth
Great+92.8%90-day search growth — must beat 0% to launch
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Returns
Good2.0%return rate — above 5% kills the launch gate
Review moat
Good685.67avg incumbent reviews — the moat a new listing must climb
Avg price
Good$114.56avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$112K$112K/yr · 11K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$110.94–$117.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price