49
siren
Skip itWeak search conversion (0.9%) — this niche doesn't clear our bar today.
Avg price
Great$68.08avg listing price — sweet spot $15–$100
Review moat
Great322.58avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Market size
Good$422K$422K/yr · 721K searches
Price range
Okay$8.29–$191.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.9%return rate — above 5% kills the launch gate
Growth
Bad-26.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale