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roku remote

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A concentrated shelf (top 5 take 90% of clicks) — this niche doesn't clear our bar today.

Market size 100Growth 27Conversion 96Competition 9Returns 55Price range 63Avg price 56Brand share 10Review moat 20Quality gap 28

Market size

Incredible$12.5M

$12.5M/yr · 6.8M searches

Conversion

Incredible14.4%

search→purchase rate — share of searches ending in a sale

Price range

Good$6.58–$29.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.72

avg listing price — sweet spot $15–$100

Returns

Good2.8%

return rate — above 5% kills the launch gate

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Okay+1.8%

90-day search growth — must beat 0% to launch

Review moat

Bad13,983.44

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad96%

top-5 brand share — brand-locked demand

Competition

Bad90%

top-5 click share — a locked-up shelf

Reviews