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reverse fans 120mm

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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 24Growth 22Conversion 14Competition 38Returns 26Price range 95Avg price 95Brand share 0Review moat 85Quality gap 37

Avg price

Incredible$39.95

avg listing price — sweet spot $15–$100

Price range

Incredible$25.15–$52.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great302.25

avg incumbent reviews — the moat a new listing must climb

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.9%

return rate — above 5% kills the launch gate

Market size

Bad$95K

$95K/yr · 215K searches

Growth

Bad-6.1%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand

Products