53
power failure alarm
Worth a lookShows a sweet-spot price point ($30.99 avg), but soft demand (-2.9% this quarter) keeps it on the watch list.
Avg price
Incredible$30.99avg listing price — sweet spot $15–$100
Price range
Great$11.98–$58.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great271.4avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Returns
Okay3.3%return rate — above 5% kills the launch gate
Market size
Okay$210K$210K/yr · 151K searches
Growth
Bad-2.9%90-day search growth — must beat 0% to launch