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macbook pro power cord
Worth a lookShows a sweet-spot price point ($25.20 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$25.20avg listing price — sweet spot $15–$100
Conversion
Great11.4%search→purchase rate — share of searches ending in a sale
Price range
Great$7.68–$72.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Brand share
Great58%top-5 brand share — no brand owns this niche
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay3,282.9avg incumbent reviews — the moat a new listing must climb
Market size
Okay$126K$126K/yr · 44K searches
Growth
Bad-11.6%90-day search growth — must beat 0% to launch
Signals No Dominant Brand