Skip to content
68

lightning cable

Worth a look

Shows a $8.1M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 100Growth 21Conversion 90Competition 85Returns 91Price range 48Avg price 42Brand share 94Review moat 12Quality gap 40

Market size

Incredible$8.1M

$8.1M/yr · 6.8M searches

Brand share

Great41%

top-5 brand share — no brand owns this niche

Returns

Great1.2%

return rate — above 6% kills the launch gate

Conversion

Great10.8%

search→purchase rate — share of searches ending in a sale

Competition

Great30%

top-5 click share — an open shelf

Price range

Okay$5.06–$24.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$11.05

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-8.7%

90-day search growth — must beat 0% to launch

Review moat

Bad27,807.85

avg incumbent reviews — the moat a new listing must climb