54
international converter
Worth a lookShows no brand lock-in (top 5 brands take 49% of clicks), but a small market ($71K/yr) keeps it on the watch list.
Brand share
Great49%top-5 brand share — no brand owns this niche
Competition
Great33%top-5 click share — an open shelf
Returns
Great1.7%return rate — above 5% kills the launch gate
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Avg price
Okay$11.79avg listing price — sweet spot $15–$100
Growth
Okay+17.0%90-day search growth — must beat 0% to launch
Price range
Okay$4.82–$23.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad11,376.33avg incumbent reviews — the moat a new listing must climb
Market size
Bad$71K$71K/yr · 111K searches
Signals No Dominant Brand