Skip to content
36

insignia tv power cord

Skip it

Prices mostly outside the sweet spot ($6.25–$10.15) — this niche doesn't clear our bar today.

Market size 32Growth 40Conversion 93Competition 14Returns 68Price range 0Avg price 22Brand share 31Review moat 22Quality gap 18

Conversion

Great11.4%

search→purchase rate — share of searches ending in a sale

Returns

Good2.3%

return rate — above 5% kills the launch gate

Growth

Okay+12.3%

90-day search growth — must beat 0% to launch

Market size

Okay$148K

$148K/yr · 166K searches

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Review moat

Bad9,887.5

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad$7.80

avg listing price — sweet spot $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad84%

top-5 click share — a locked-up shelf

Price range

Bad$6.25–$10.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Reviews