38
horror stickers
Skip itPrices mostly outside the sweet spot ($6.18–$10.28) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Review moat
Great180.71avg incumbent reviews — the moat a new listing must climb
Brand share
Good71%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$8.34avg listing price — sweet spot $15–$100
Growth
Bad-6.7%90-day search growth — must beat 0% to launch
Market size
Bad$68K$68K/yr · 317K searches
Price range
Bad$6.18–$10.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier