43
hikvision
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Review moat
Great235.62avg incumbent reviews — the moat a new listing must climb
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Market size
Good$617K$617K/yr · 579K searches
Brand share
Good74%top-5 brand share — brands hold most of the demand
Avg price
Okay$247.85avg listing price — sweet spot $15–$100
Returns
Okay4.0%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-7.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Price range
Bad$33.48–$1285.62cheapest to priciest tracked listing — scored on the share inside $15–$100