46
ham radio gifts
Skip itSoft demand (-25.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Good$14.67avg listing price — sweet spot $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Brand share
Good67%top-5 brand share — brands hold most of the demand
Price range
Good$6.86–$28.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,130.97avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$64K$64K/yr · 216K searches
Growth
Bad-25.0%90-day search growth — must beat 0% to launch